Cashless Vending, More Than Just a Trend

Organizations all over the world have long been looking for new and unique ways to innovate with regards to the types of vending machine products that they rely heavily on daily. When these types of machines are available in many public places wherever you go, it can be difficult for a vending machine manufacturer to really stand out in a crowd. One of the major innovations of the last decade was a machine that accepted credit and debit cards in addition to cash. Now, many companies are moving towards the idea of completely cashless vending for the benefit of consumers everywhere.

What is Cashless Vending?

Thought it may be logical to assume that cashless vending is “just” a vending machine that also takes credit or debit cards, this isn’t entirely accurate. A true cashless vending solution will also accept the types of mobile payment systems that customers are embracing today, like Apple Pay and similar services. Users can swipe their smartphone near an NFC reader located on the machine itself to automatically deduct money from an associated account. This makes the entire vending process easier and more secure than it has ever been.

Greenlite by Vending.com

greeliteOne bold example of this type of technology at work is the new Greenlite system by Vending.com. It’s a turn-key cashless solution that relies instead on the latest card and mobile payment systems, along with the type of web-based reporting and management tools that allow businesses to increase their return on investment in a very significant way.

One of the biggest advantages of the Greenlite system has to do with the type of machine sales tracking that it offers businesses. In the “old days” of vending machines, you essentially had to use your best judgment regarding which types of products you should be ordering and in what quantities. With machine sales tracking, you now have actionable, real-time information regarding trends, likes and dislikes that are all derived from actual consumer behavior. You can not only tell what products are selling but how quickly and at what times of the day. Businesses no longer have to rely solely on “instinct’ when it comes to making purchasing decisions – they now have actual hard data that they can use instead.

Greenlite also allows businesses to integrate two-tier pricing depending on location. A business might offer a discount on certain items for people who choose to pay with cash, for example. The system also includes helpful alerts that will provide constant updates on the health and status of the machine in question, making it easier to identify when repairs are necessary and when replacement parts need to be ordered.

Apple Pay Will ‘Change’ The Way You Purchase From Vending Machines

apple-pay-vendingThough there are a few different mobile payment services that are available on the market today, Apple Pay is undoubtedly the most widely used and the one with the highest potential. This is thanks to the fact that it is built into the hundreds of millions of iPhones that are sold in the United States alone each year. For those unfamiliar, mobile payment is a relatively new type of technology that allows you to pay for goods and services not using cash or even a credit or debit card, but through information stored on your smartphone, tablet or similar type of device.

In theory, mobile payment and traditional plastic credit and debit cards really aren’t all that different. Account information is stored on a magnetic strip on the back of your credit card, which is then read by a card reader at the register when you check out. Necessary information about the payment is sent to your bank, at which point the associated account is debited. Mobile payment operates almost identically, only instead of storing information on a card it’s stored digitally on your phone. Instead of being transmitted through magnetic tape, it is sent to the point of sale via near field communication, or NFC. This is also much more secure as a phone can be used with certain biometric sensors, passwords and other features that cards can’t utilize. Additionally, mobile payment systems on your phone often provide instant notifications, allowing you to track purchases in real-time for better financial management.

It is NFC that will allow snack vending machine kiosks and other smart vending machine providers around the country to begin accepting Apple Pay and other types of mobile payment in the near future. USA Technology is an industry leading provider of vending machines to companies all around the country. They’re committed to not only adding near field communication capabilities to vending machines in the future, but also to devices like parking meters, washing machines, kiosks and more.

This move will allow users all over the United States to use Apple Pay at over 200,000 different self serve locations. This is a huge benefit for Apple Pay in particular, as it is facing steep competition from other mobile payment services like the Google Wallet. CurrentC is another competing technology that is just on the horizon that already has the support of some of the biggest companies on Earth, like Walmart. The addition of near field communication and Apple Pay compatible to vending machines in particular benefits nobody more than consumers, however, as they now have one less reason to carry cash, coins or even credit around with them if they don’t want to.

If you are interested in updating your machines, but would prefer a more concrete payment method, consider installing our Greenlite vending machine card readers.

Fresh & Blended: A Fresh Fruit Smoothie Drink Vending Machine Idea

smoothieToday’s vending machines are more versatile than ever. One Kansas City teen has his eye on building a new type of machine.  Marshall Green started an IndieGogo campaign to fund the development of a unique smoothie vending machine that would provide custom made smoothies from fresh ingredients stored within the machine.

Green noticed a need for fresh, nutritious choices as a wrestler in high school. He realized that in the long hours spent at school and practice, normal vending machine snacks and drinks offered at his school weren’t sufficient to sustain him throughout the afternoon. On his IndieGogo page, Green wrote, “But like most kids going from 7am to 5pm, I need real, substantial snacks and meals to get me through the day. Unfortunately, chips from the vending machine aren’t nutritious enough, and granola bars just aren’t substantial enough.”  His idea came about from the realization that his fellow students and athletes were in the same predicament. They needed readily accessible healthy snack options later in the day.

Green loves the taste of smoothies but notes that they are messy to make at home and impossible to make so far ahead of time. He is planning to work with a vending machine manufacturer to develop a vending machine that will store frozen smoothie ingredients, such as fruit, juice, and milk, and allow customers to create their own custom smoothies. He calls his concept Fresh&Blended and believes it will be a success in academic, library, fitness center, and office settings where customers seek healthier alternatives.

His Fresh&Blended design would allow customers to actually see the fresh fruit they have selected before the drink vending machine blends it for them delivering a cold, healthy drink.  According to Green, customers can see that “there is no added sugar like other smoothie products. Fruit, vegetables, and juice or milk-plain and simple.”  Green believes that delivering excellent nutrition to people on the go will help them achieve their best at school, home, and work.

According to Green, the fact that he is a teenager is irrelevant. He describes his concept as an “idea that I’m all in on, and when I get behind something it really drives and pushes me forward.” If he can secure the funding, his plan is to have fresh fruit smoothie vending machines in locations throughout Kansas City in seven to eight months.

If you are interested in supplying your school or public area with healthier snack options, check out this selection of healthy vending machines

Sources:

https://www.indiegogo.com/projects/a-new-and-unique-smoothie-vending-machine–2
http://fox4kc.com/2015/01/16/teen-entrepreneur-developing-smoothie-vending-machine/

Healthy Vending Options Brought to Schools

healthy vending optionsAs the Shelby County School (SCS) board prepares to vote on whether or not to bring vending machines into their schools, parents and students have mixed feelings; and for good reason.  Vending machines have traditionally been stocked with candy, chips, soda, and other junk foods high in fat, sugar, and carbs.

However, if the proposal is approved, the SCS plans to stock their vending machines with healthy choices for not just snacks, but for breakfast and lunch as well, something that is catching on across the country. These healthy vending machines in schools would be stocked daily by special education students. This means that while the food is guaranteed fresh, those students who stock the machines are learning job skills as well.

So why the idea of having a school vending machine in the first place?  According to Kevin Woods, a Shelby School board member,  “This is not to eliminate any possible positions, it’s just simply to allow more people to get through the process quicker and to have more options without having to wait in long lines”.

If the proposal goes through, the vending machines would be tested in White Station, Whitehaven, and Wood Dale schools by offering free lunches.  This could also ease the minds of some parents and students who are less than enthusiastic about getting school lunch from a vending machine.

However, some vending machine companies, such as Healthier Vending, do in fact offer healthy school breakfast, lunch, and snack programs that not only encourage healthier choices, but also encourage academic achievement all while meeting any school’s nutritional requirements.

For example, Iowa started the Healthy Kids Act to help eliminate childhood obesity by offering healthy vending machine in their elementary, middle and high schools. Healthy vending machines selling drinks, for example, offer nonfat and low fat milk, vegetable juice, and 100 percent fruit juice instead of sugary juices and sodas.

Although it is not known for sure exactly what items would go in the vending machine if they were approved, some of the more popular items we now see in snack vending machines throughout the country are healthy granola bars and Cliff bars as well as yogurt.  Healthy drink vending machines also see the V8 brand vegetable and fruit juices as well as water.  For lunch, options may include a fresh salad, freshly made sandwich, soup, and a variety of fruit.  For breakfast, options may include cereal, breakfast sandwiches and also a variety of fresh fruit.

While school vending machines may be something both parents and students will need to get use to, the fact remains that they save time, money, and in the end, offer more options and healthier choices. The future’s alternative to the traditional lunch line has become healthy vending machines in schools.

Schools are getting rid of the lunch line in favor of healthy vending machines.

Metro Adds Bus-Ticket Vending Machine in Seattle

orca_tap1King County Metro Transit is taking a bold step into the 21st century – at least as far as passengers are concerned. To help ease some of the stress on existing infrastructure, KCMT is putting a bus ticket dispensing vending machine on Third Avenue located conveniently between Stewart and Pine street in Seattle, WA. The hope is that instead of pushing money into the farebox as traditionally accomplished, users will instead use the vending machine to accomplish the same thing.

By pairing with a vending machine manufacturer for this transit vending machine, King County Metro Transit hopes to accomplish a few different goals at the same time. For starters, it adds a supplementary source of bus tickets that will hopefully relieve some stress during already crowded transit times. Additionally, the farebox has long been seen as a major source of delays for travelers in a number of different situations. Fumbling to cram cash into the front slot of the farebox can add several seconds to the D Line or E Line, for example. When you multiply “several seconds” by the thousands of passengers that pass through those areas on a regular basis, serious delays can occur as a result.

Metro indicates that there are currently around one tenth of the total number of passengers that go through the stop that pay with cash. To put that into perspective, more than 42,000 passengers use that stop to take 2,500 bus trips each weekday. Even if the transit ticket vending machine is only accommodating one tenth of those customers, you’re still talking about 4,200 people every day.

A concern about the practice, however, has to do with whether or not the vending machine will undercut the sale of regional ORCA cards. These fare cards are designed to be purchased in advance and used in much the same way E-ZPass is for drivers. You pay in advance to “fill” the card, swipe the card when you arrive and go about your way. If the vending machine manufacturer’s solution is just as easy, it may harm that particular program.

The Metro program puts a twist on the traditional “vending machine for sale” process. Instead of purchasing the machines outright, the machine is being loaned for use completely free of charge. Additionally, the county will pay a $10,000 regular fee to cover maintenance and general operational costs directly to the vending machine manufacturer. Much of that cost will be taken care of by a federal grant, however.

Vending machines certainly aren’t just for potato chips anymore. With examples like recycling vending machines, super market vending machines, and the way that metro is putting bus ticket vending machines to excellent use on Third Avenue, it’s easy to see why more and more industries are embracing the technology on a large scale.

Companies Who Make Employee Health a Priority Show Enormous ROI

Healthy-Vending-MachineFor many people who wish to live healthier lifestyles, one of the biggest obstacles has always been the workplace. Depending on how busy your days are, you may not necessarily have time to run to the nearest healthy source of food during your lunch hour. Fast food, which is among the least healthiest food possible, may be the best option. Worse yet, even companies that have traditionally said that they encourage healthy activities in their employees usually stock vending machines filled with high calorie, low quality items for those workers to consume. The snack vending machine has long been the bane of existence to everyone who just wants to watch what they eat and lose a little weight while on the job.

That is, until now. Research has indicated that companies that make an active effort to make employee health a priority are showing an enormous return on investment when these types of programs are initiated in conjunction with a Healthy Vending Machine.

Vending machines in general are notorious for dispensing foods that are high in trans fats, filled to the brim with synthetic ingredients and include other unhealthy qualities that make it difficult to eat right while at work. Many vending machine manufacturers have started offering nutritious alternatives that are designed only to vend low fat, low carbohydrate and low sugar products. These are not limited to snacks – these can include drinks and even full meals depending on the specifics of the program in question.

The return on investment that companies are seeing for making employee health a priority falls into a few different categories depending on the situation. The most obvious is that employer health insurance premiums are directly related to the health of their workers. If your employees are only making poor food decisions all day, premiums will eventually go up as a result. Studies have indicated that not only are these premiums not going up, but they’re actually being lowered in many cases. Many employers have created employee-driven health groups designed to manage these initiatives in the workplace.

Additionally, the vending machines themselves are becoming a viable source of income for many businesses. Employees who are already trying to live health conscious lifestyles are enthusiastically using these types of machines at a higher frequency than ever.

One great example of this type of program in action is Vending.com’s Healthy Vending program. Vending.com is a vending machine manufacturer that has been in operation since 1931. In addition to selling specially designed vending machines that dispense food, snacks, coffee and everything in between, they are also doing their part to promote healthy eating in the workplace by way of the Healthy Vending program.

iHeartRadio Loves Instagram | Get Swag For Your Instagram Photo Via Vending Machine

instagram iheartradioEver thought of promoting a brand by offering merchandise in exchange for social media exposure? That’s exactly what’s happening on an iHeartRadio tour featuring a t-shirt vending company that accepts Instagram photos as payment for merchandise.

The marketing campaign is targeting college students by setting up these vending machines at the Universities they visit throughout the Midwest and South.

How does it work?

  • The consumer touches the screen
  • Retrieves a unique four-digit code
  • Takes an Instagram photo
  • Tags it with hashtag #iHeartRadio followed by the unique four-digit code
  • Retrieves their swag – either iHeartRadio t-shirts or iHeartRadio emblazoned sunglasses.
  • The Instagram photo can then be shared and re-shared all over social media, including Instragram, Twitter, and Facebook.

It’s that simple.

The days of setting up tables and tents and giving away pens and magnets to promote brands are over. Instead of trying to lure consumers to temporary tents and trying to unload free stuff, vending machine companies have really come up with a genius marketing campaign that attracts consumers directly to the vending machine like magnets and then gets them to interact and spread their message.

The idea of interacting with the vending machine using social media is truly novel. And although the merchandise is essentially free, the consumer has to put some effort in, but the effort is something fun, something he or she likes to do anyway, whether or not they get a free pair of sunglasses.

Social media vending machines can be rented or bought from vending machine manufacturers and companies, which are integrating this technology as an innovative new way to enhance a brand’s awareness and visibility. Additionally, social media vending machines for sale may also include a used vending machine, lowering the initial investment to get your brand or service out there.

This is a fun way for people to share photos, which is something they like to do anyway, and then receive something free in return. The benefit for brands that participate in this campaign is also quite significant. After all, who wouldn’t brag about getting a t-shirt, sunglasses or keychain just for sharing a photo? This creates an interactive buzz about products and brands that will reach much further than any type of traditional advertisement or television commercial.

So are vending machines that exchange swag for Instagram photos the wave of the future? Time will tell, but there are few who would turn down this easy way to score some free stuff!

Source:

http://www.adweek.com/digital/iheartradios-vending-machine-turns-instagram-photos-swag-160986/