Could Free Samples From a Vending Machine Lead to a Full-Size Product Purchase?

freeosk

If you’ve ever been to a grocery store on the weekend, you’re probably familiar with the concept of free samples. Grocery store employees stand by a table, offering small sample servings of a particular product. The goal is to get you to try something you may not have in the past and to also entice you to purchase a product that was previously not on your radar. Can the same free sample concept yield the same benefits for vending machines across the country and increase sales? One Chicago-based startup recently attempted to find out and discovered something pretty incredible as a result.

The startup in question is called Freeosk and is run by a man named Matt Eichorn. Freeosk vending machines provide both food items and personal care products and currently have vending machines in roughly 650 Sam’s Club locations across the country. The vending machines dispense free samples of certain featured products to customers that they can then buy from Sam’s Club should they so choose. The experiment is already a success and has seen the sales of those featured products increase significantly soon after the free vending machine samples are given.

As a concept, Freeosk and its free samples are creating a bit of a “win win” situation for everyone involved. In order for a brand’s product to make it into a Freeosk as one of its “featured items,” that company must pay Freeosk for the privilege. The retailer partner (in this case Sam’s Club) also benefits, because if customers like the free samples they can then go elsewhere in the store and buy more of those products in bulk.

Even the brands themselves benefit, as free vending machine samples are a great way to increase brand engagement in a very controlled environment.

According to Sam’s Club, the customers themselves are also benefiting. Not only do they get the chance to try out products that they may not have otherwise, but Sam’s Club indicates that its members love to sample new products in general. They consider it an easy and fun way to discover new items.

If you’re a vending machine owner and are looking for a way to increase full-size product sales across the board, Freeosk and Sam’s Club have recently revealed that free vending machine samples are the way to go. With the advancements that have been made in vending machine technology in the last several years, free samples may just end up being one of the most cost-effective ways to boost revenue to come along in quite some time. Get started on this idea by checking out our selection of affordable vending machines here at Vending.com.

Vending.com - Blog

Finding the best location for your vending machine

At the cost of sounding cliche, the top three of the five most important factors for success in the vending business are location, location, and location. It won’t be surprising if the other two are location too. Winning the best location for the vending machine is the first step towards monetizing the capital investment made on the machine. It influences critical business metrics like sales, profits, and average revenue per user. Choosing a poor location for a fancy piece of vending equipment is like keeping your gold in the bank and paying rent for safe keep. It is not only a poor use of your asset, but it also burns more cash for the upkeep. Incidentally, you could check out Vending.com’s profit calculator to simulate your earnings.

Need for a new location

Vending businesses are always looking for new vending machines and the best locations to place them in. The location is where their business starts generating returns or cash. Each vending business owner has their own drive to expand or enter a new location.

  • Starting a new vending business

Vending is a lucrative business with low barriers to entry. Vending machines are easy to use, not too expensive, and quick to generate returns. First-time investors of the vending industry who are looking to save for a rainy day are hungry for new locations. Location owners prefer working with them as long as they are in for the long haul. Vending.com has a specialized focus on helping entrepreneurs becoming successful.

  • Expanding to a new location

Vending machine owners who are already in business are also looking for opportunities to expand. They often start close to their base of operation and slowly expand to adjacent locations.

  • Choosing the right location for maximizing growth

Businessmen who are trained hands at the vending business always seek to maximize growth. If they identify an open opportunity in a high-growth locality that can benefit from the convenience of a vending machine, they pursue it. This adds to the race for space. Our earlier blogpost covers this area.

  • Diversification of risk

Veterans in the business are not only hungry for growth but are also keen to reduce risk. Betting on one or a few locations is like putting all the eggs in one basket. So, they often try to find new localities to place their equipment with diverse demographics and preferences. This helps them tide over challenges due to lagging demand in the areas they already operate in.

Selecting the right location

Newbies and veterans alike are hunting for that attractive bit of real estate where their vending machines can serve more and more customers. But not all places have the same level of earning potential. Successful vending entrepreneurs carefully select the ideal spot for their machines and then go all-out to win the location. While there is no clear definition for the right site, common sense and meticulous consideration of certain influencing factors can help get the best location deal. Some of them are discussed below.

  • Traffic volume

All said and done, like all other retail businesses, vending is a numbers game. The more the number of transactions, the faster is the recovery of capital employed. The machine should be placed in spaces where there is a good level of foot traffic. Public spaces, offices, schools, and other public places are good examples of a good volume of user traffic. These locations often generate the most per-machine revenues.

  • Traffic quality

While the volume of transactions driven by high foot traffic is essential, the kind of traffic also plays an important role. The vending machines in the lobby of the office of an investment bank will have users with high disposable income. The average price per transaction will be higher than a school where children deal in “small change.” This also allows adjusting margins depending on where the machine is located. A good example would be when the same water bottle costs more in the office than at the school.

  • Competition

Competition in the vending business is a necessary evil. When the location you are pursuing has been hosting a competitor for a long time, the competitor continues to enjoy good sales. But it also means you will have to fight harder. Fight harder with the location owner for placing the machine and then fight harder for the wallet-share of the consumer who visits the place.

There are also advantages to placing the machine where there is competition. It is relatively easier to price suitably for the location without experimentation. A common trick is to price the competitors’ product brands at lower levels in your machine and price your unique ones at higher margins. Eventually, in a location with fair competition, the prices of all vendors settle down to similar levels. Then the differentiator is through the quality of products, availability, and the quality of the machines used. This is also an opportunity to showcase and grow your brand’s identity and recall value, and Vending.com’s marketing has the precise support that helps with this.

  • Merchandize

The merchandize that is sold in the machine also varies as per the location. Protein shakes sell almost exclusively at the gym. There is very little chance that an office employee will shell out change for a protein shake at the cafeteria. Potato chips at the gym might only the serve the purpose of testing the resolve of the patrons. They may fly off the racks at a school or a park though.

  • Type of Vending Equipment

It might come as a surprise, but what machine you choose will also depend on your location to place it. The table below shows how certain types of machines will suit almost all the locations, while others fit only a few.

Location Combo Vending Machines Drink Vending Machines Snack Vending Machines Frozen Food Machines Coffee Vending Machines
Schools and Universities
Offices
Hotels
Shopping Centers
Hospitals & Care Centers
Government Offices
Transport Service Centers
Gyms
Manufacturing Facilities

Conclusion

Vending business owners can consider work half done when they have scored the best locations for their vending machines. From there, it is just making them rain.

Experts at Vending.com can guide you to get your new vending business off to a flying start or race ahead of the competition. To know how to pick the best vending machines for your location or suitable locations for the equipment you have in mind, talk to us at 1-855-929-1042.

Popular Snacks & Drink for Your Business

Deciding what snacks and drinks to put in your vending machine is no simple task. It is essential to fill your machine with products that your customers will love. If you are struggling to find a place to start, check out some of the most popular vending machine items on the market.

Snacks

For eight years in a row, Snickers has been named the most popular candy bar in the United States, meaning you can’t go wrong with adding this top selling vending machine item to your inventory. Another great go-to product for your snack machine is Pop-Tarts. This top vending machine snack is the perfect, convenient alternative when people are on the go and do not have time for breakfast. For a healthier snack, people prefer Clif Bars, MixMeister Fusion, Trail Mix and Granola Bars.

Hot Take: When it comes to choosing the right vending machine to hold snacks, we recommend one of our MarketOne Snack 5W Food Selling Machines or the MarketOne Snack 6W Vending Machine. These machines feature a large merchandising window and LED lighting for an unbeatable merchandising experience. 

Drinks

Is it any surprise that water is the most popular beverage in vending machines? Water may be easy to find, but people often forget water bottles and need to find ways to stay hydrated while on the go. Additionally, the popularity of coffee from vending machines continues to grow, especially among Millennials, particularly cold coffee. Add the top selling vending machine product to your inventory, it’s the perfect product to give customers a quick boost during the day.

Hot Take: One of our most popular vending machines, The Express Combo Vending Machine, has the ability to vend both snacks and beverages. Its eco-friendly, compact design can hold up to 20 snack selections and 9 drink selections to vend products to customers. 

For more information on the best snacks and drinks for your vending equipment, give us a call at 1-800-548-1982.

40 Selection Snack Vending Machine

The Best and Biggest Selection of Vending Machine Options

When it comes to vending machines, the importance of offering the biggest and best selection of items to customers cannot be overstated enough. Vending machines are an important fixture in the daily lives of many – they’re often used for everything from a quick snack in between classes or meetings to a necessary cup of coffee first thing in the morning. If a vending machine doesn’t offer what a customer needs, however, they’ll begin to lose faith in it and will look elsewhere for what they desire. At that point, it’s hard to get them back again, which is why offering the largest selection isn’t just recommended, it’s practically a requirement.

Now, one vending machine manufacturer has proudly stepped up to the plate and answered that call: the 40 Selection Large Capacity Vending Machine is available to order now from Vending.com.

40 Selection Snack Vending Machine

The 40 Selection Snack Vending Machine is our biggest vending machine and was built from the ground up to be the perfect choice for high traffic, high volume locations. It doesn’t just offer a large number of different selections, it also breaks new ground in terms of variety. It has 15 snack selections, 18 candy and snack cracker selections, two gum and mint selections and five pastry selections, making sure that you have all of your bases covered and that your customers walk away satisfied each and every time.

The product itself features six flex trays, all of which are fully adjustable in one inch increments to better service your unique needs – even if those needs should happen to change on a regular basis. Our biggest vending machine also gives business owners the power to individually price selections in any way they see fit and is even re-configurable for product selection spacing or variable packaging sizes.

Powered by the revolutionary iVend Sensor System, the 40 Selection Snack Vending Machine features a large, lighted product display window and a customer interface that is almost impossibly easy to use with a large LED display and multiple money acceptance options.

Security

If the security of your vending machine is a concern, it doesn’t have to be any longer – the unit features sturdy steel construction with durable powder coat painted surfaces, creating the type of vending machine that will dutifully serve you for years to come. A high security package is also available for additional protection levels.

With variability, versatility and functionality like this, it’s easy to see why 40 Selection Snack Vending Machine single handedly offers the best vending machine selection on the market today.

Vending.com

Vending Machine March Promotion | Get It While It’s HOT

In terms of vending machine promotions, it doesn’t get much better than this. Vending.com is currently running a financing special that lets customers get all of the vending machine equipment and other items they need to keep their customers satisfied with no money down for 12 months at 0% interest. Regardless of which item you’re looking for and how much you spend, you can save an incredible amount of money just by way of this special financing promotion in general. It’s important to note that the promotion is valid only for Vending.com new and freight blemished vending machine purchases only. The offer expires at the stroke of midnight CT on March 31, 2016, so act fast before these incredible savings are gone forever. You certainly won’t regret it.

Other Amazing Items and Unbeatable Offers by Vending.com

Even if you won’t be taking advantage of Vending.com’s March madness sale, the company still has a wide range of additional items on sale right now to help businesses exceed their customer’s expectations and create the sustainable revenue stream they’ve always dreamed of.

One of these bold items is the Cafe Express Refreshment Center, designed from the ground up to offer coffee service, beverages and a wide range of different snack items – all from one easy-to-use kiosk. The Cafe Express Refreshment Center offers a large compartment for single cup pods, K-Cups and pour over brewers in addition to a customer-friendly shelf that they can use to prepare their coffee any way that they’d like. The easy loading bottle and can trays accommodate beverages in nearly every size, from 16 ounces to 24 ounce plastic bottles and beyond.

Another impressive option available to order from Vending.com right now is the Table Top 14 Selection Snack Vending Machine.This beautiful piece features a compact, space saving design that is perfect for not only small break rooms, but also any other environment where space is valuable currency. The unit was designed from the ground up to offer 14 selections of snacks and candy and is accompanied by controls that are incredibly simple to use for both customers and operators. In addition to lightning-fast first-in-first-out product loading, it also features digital electronic pricing per selection and a number of other value-added features that make it perfect for both large and small businesses alike.

If you’re interested in taking full advantage of Vending.com’s March promotion, or in any of the other incredible snack vending machine sale items or other products available to order on the website right now, please contact the company today at 888-290-9356 for more information.

Our Trimline Refreshment Center Offers the Best Snack and Drink Vending Machine Options

Trimline-Refreshment-CenterThe technology in vending machines has grown exponentially. Vending machines are used for a variety of purposes, which range from healthcare applications to traditional snacks and soda refreshments. Some of the latest technology includes mobile payment options and Apple Pay. However, simplicity can be more productive, and the Trimline Refreshment Center is designed to focus on simplicity.

A Traditional Soda Vending Machine

Do you recall the stories of your grandparents first experiences with vending machines? In many cases, vending machines may have contained few items, but the popularity was undeniable. The Trimline Refreshment Center Returns to the simplistic nature with six beverage selections, and business owners can decide between bottled or canned beverages, such as water, sodas, juices, and more. When filled, the Trimline Refreshment Center can hold up to 144 20-ounce bottles or 312 12-ounce cans. However, the Trimline Refreshment Center takes on another critical concern of vending machine owners, space.

Essentially, the Trimline Refreshment Center is made up of two paired machines, and the drink side weighs 467 pounds. A traditional soda vending machine may be up to 4 feet wide. Yet, the drink side of the Trimline Refreshment Center stands out at a mere 21 inches, which makes it easy to fit anywhere. Furthermore, the lightweight section of this refreshment center makes installation faster and easier than bulkier machines.

Redefining the Snack Vending Machine

Some snack machines can hold hundreds of different various items, but you’ve probably seen a few vending machines where a few items grow stale and don’t sell. This combo vending machine focuses on resolving this problem by simplifying the snack selection to 12 items.

Business owners can select 12 items to fill this machine to its capacity of 152 items. The snack section of the Trimline Refreshment Center offers an MDB coin acceptor and an MDB $1 and $5 bill acceptor. Similar to the drink section, the snack part of this machine is a mere 21-inches wide, which increases the machine’s maneuverability during installation or when moving the machine from one location to another.

With a versatile configuration for drinks, independent sections for snack and soda storage, and a simple, customer-driven selection, the Trimline Refreshment Center is sure to please the hunger and thirst of your customers. To find out more about combo vending machine options, contact the vending machine manufacturer directly at Vending.com, or request a quote on the Trimline Refreshment Center today.

State of The Food and Drink Vending Machine Market, 2015 – 2021

14957-illustration-of-a-globe-pvModern society has become accustomed to the idea of obtaining beverages, snacks, and many other types of items from vending machines. The machines are becoming a standard part of various businesses and industries, which range from pharmaceuticals to free items for the fans of sporting events. The stagnant age of the vending machine has come to a close, and a recent report by Persistence Market Research, as reported on by Medgadget, indicates an overwhelming trend of growth for the vending machine industry over the next six years.

What’s Driving the Growth?

Consumer demand remains the ultimate driving factor in the growth of the snack vending machine market. In recent years, the public has become increasingly concerned with the nutritional value of the contents of drink vending machines and snack vending machine. Traditionally, these vending machines have contained items of little nutritional value, but the trend seems to be changing. As more governments have become health conscious of snacks and beverages from vending machine, vending machine manufacturers and owners who readily display the caloric value of available items are expected to reap significant profits.

The growth of the vending machine market cannot be attributable to these factors alone. Instead, some of this growth may be the direct result of an increased use of mobile payment options, such as vending machines that accept credit cards. Ultimately, a vending machine with more payment options is able to serve those who may not have cash or coins on their person.

Where Will the Strongest Growth Occur?

Vending machines represent the classic idea of self service. In the coming years, the vending machine industry is expected to grow by 13.98 percent to reach an approximate worth of $31.75 billion. The US is predicted to be the predominant player in driving the growth of the vending machine market globally, while North America will claim approximately 44 percent of the market share of the vending machine industry.

What Types of Vending Machines Will Experience the Most Growth?

Vending machines can be categorized into generic groups, such as snacks, beverages, medical supplies, promotional materials, and more. Food and snack machines are expected to garner the highest market share in the industry. Behind snack vending machines, frozen food and candy vending machines will experience the highest level of growth in the US. However, the use of vending machines in quick-serving restaurants is expected to contribute the highest to the growth of the vending machine market globally. Although the growth will not be as substantial as snack vending machines, drink vending machines, such as those that dispense soda, beer, liquor, wine, and other cold beverages, are expected to show “substantial” growth by 2021.

The vending machine industry is growing, and vending machine manufacturers understand the need to increase snack and drink vending machine availability. To learn more about how vending machine services are changing today’s world, visit the blog on Vending.com, or contact a reputable vending machine manufacturer by filling out the online contact form today.

How Are Millennials Driving the Vending Industry?

How Are Millennials Driving the Vending Industry?

Millennials, those coming into adulthood in the year 2000 and after, are driving the market across many industries including housing, technology, marketing, and even vending machine industry trends. As this group reaches maturity and have more disposable income, everyone is taking notice of how to market and sell to this demographic.

What Do Millennials Look for in Snack Vending Machines?

  • This generation has grown up with technology. Vending machines that provide fresh, affordable snack and beverage options at a touch of a button appeal to them.
  • The younger generations are more in tune with the impact that sugary sodas and snacks have on obesity and health causing the health market to be the fastest growing channel in vending machine industry trends.
  • Millennials rarely carry cash and prefer cashless options like Apple Pay, Google Wallet, and credit or debit cards; however, for low-cost transactions the probability of any consumer paying cash rises. A market savvy vending machine manufacturer will provide both cashless payment options as well as cash options that accept a wide range of bills and coins.
  • Providing mobile payment options also influences where operators place their machines. To complete a wireless transaction, consumers must have access to a clear cell signal, so locations such as basements where cell signals are at their worst are becoming less than ideal.

How Does This Change the Vending Industry?

Because the vending machine market is large, change will take time. Millennials are the perfect demographic for the vending market. They expect self-checkout options and as vending machine operators gather more data, micro-markets are expected to emerge.

The technology that serves the millennial generation so well is also helping the vending industry cater to them. Market analysts are beginning to predict a customer’s future possible purchases based on their past purchases. This data will help vending machine owners group products in a single machine that will encourage larger or repeat purchases from the same customer.

The convenience provided by technology also benefits machine owners. As owners provide machines that have wireless connectivity to allow cashless purchases for their customers, owners find that the same connectivity allows them to check machine inventory remotely. By knowing the machine’s inventory ahead of time, owners save precious time and money in restocking efforts.

As the nation’s leading vending machine provider, Vending.com sells and services snack and drink vending machines across the United States. Contact us at 855-712-8781 to see how we can assist you with your vending business.

Vending.com

Do Not Miss Our End of the Year Blowout Sale!

‘Tis the season for holiday sales, and Vending.com has some great end of the year deals lined up for our customers. As the country’s #1 vending machine provider, we sell, manufacture and distribute snack and drink vending machines that are made right here in the USA. Our end of year vending machine promotions can not be beaten.

The Deal

If you are in the market for snack and drink vending machines, you can not afford to miss this vending machine sale.

For a limited time, we are offering

  • Up to $700 off factory certified snack and drink vending machines
  • Factory certified snack vending machines from $1,880
  • Factory certified drink vending machines from $1,770
  • These prices reflect savings up to 29 percent off of our regular prices

All of our factory certified vending machines offer electronic coin and $1 and $5 bill acceptors. We also offer 100 percent financing for as little as $117.85 a month. If you have ever thought about expanding your vending business, today is a great day to make it a reality.

Why Should You Buy From Vending.com?

When you buy a machine from us, you are entering into a partnership that will help you start your vending business from the ground up, or take your existing business to new heights. We offer a full range of vending machines to choose from with each vending machine manufacturer located here in the United States. From our white glove delivery service to our repair services, we can help you ensure that your vending machines are always working hard to build your business. We offer a wide range of vending machines including traditional snack and soda machines as well as hot beverage, cold and frozen food, and fully customizable machines to fit any need.

Vending.com delivers and services snack and drink vending machines across the nation. If you are in the market for a vending machine, contact us at 888-290-9356 to discuss our current promotions, vending options to fit your needs, and how we can help you start or grow your business with reliable factory certified machines.

1st Century Vending Machine That Will Blow Your Mind

When you think back over the history of vending machines, you probably call to mind images of their evolution throughout your lifetime. The snack vending machine that you enjoyed at school as a kid pales in comparison to the high-tech solutions that we have available today. If you had to make an educated guess about when the first drink vending machine appeared, you would probably guess the 1970s or even the 1950s at the earliest, right?

In reality, the world’s first vending machine actually dates all the way back to the first century. Though it holds little resemblance to the soda vending machine that is probably in your office right now, it still has a rich and storied history that is more than worth exploring.

Heron of Alexandria

The first device that would be considered a vending machine was created during the first century by a man named Heron of Alexandria. Heron was something of an inventor in his day and actually played a huge role at the ground level of a number of the things that we depend on daily. In addition to having a hand in the development of the steam engine, wind-powered machinery and even the syringe, he also one day found himself in a situation that directly led to the concept of the vending machine.

Heron realized that churches at the time had a problem. People had a tendency to take too much holy water at temples, which left these locations without the necessary supplies needed to hold their services at the frequency that they’d like. With that simple premise, Heron went to work in his shop and changed the face of the world at the exact same time.

The Solution: Vending Machines

Vending.comHeron’s solution took the form of a machine that allowed people to drop tokens inside. Once the tokens were recognized by their weight, a small lever would then open a small door and holy water would be dispensed. As the weight of the coin continued to shift, it would eventually fall back into a tray and the door would close again.

Suddenly, all of their problems were solved. People were less likely to take too much holy water if they knew they were paying for them and the temples didn’t have to keep employees nearby at all times to monitor the situation. In one fell swoop, Heron both solved a problem in a wholly unique way and set the stage for devices that we now use on a regular basis at the same time.

The next time that your uncle or grandfather tells you about how he remembers when the world’s first vending machine hit the market when he was a boy while you’re all gathered around the table for Thanksgiving dinner, you can politely correct him – unless he happens to be 1800 years old, that is. You can then tell the story of Heron, the man who now made it possible to get everything from medicine to office supplies on demand and in the most convenient way possible whenever you’d like.

Investing in Used Vending Machines

When people think about used equipment, normally the images that immediately come to mind are negative ones. After all, who among us hasn’t purchased a used computer or television set or some other item over the years only to run into irritating (and costly) issues down the road? Certain companies are proving, however, that you need to throw these preconceived notions out the window – at least as far as vending machines are concerned. Investing in used vending machine equipment is a decision that brings with it a host of different benefits that can’t be ignored.

green check markBuying with Confidence

Companies like Vending.com take guesswork out of the equation by only selling used vending machines that have been factory remanufactured by trained professionals. Every snack machine, drink machine or other piece of used vending equipment is certified to meet industry high standards. Not only does this allow the machine to perform at peak efficiency at all times, but it also gives you the peace of mind that comes with knowing you’ve got a machine that you can rely on.

green check markWarranties

Another one of the reasons why it makes sense to invest in used vending machines has to do with the types of warranties that these items normally come with. Vending.com, for example, offers a one year warranty on all machines and a 90 day parts warranty on control boards, coin acceptors, bill acceptors and other important components.

green check markCost Effective and Environmentally Friendly

Perhaps the most important reason to invest in a used vending equipment has to do with the cost effectiveness of your decision. 100% vending machine financing is often available on these items and you’re usually getting a machine that is just as good as a brand new option at a drastically reduced price. Oftentimes it only requires as little as five sales a day to run into profits on these machines.

More than that, investing in used machines means that you’re also making the decision to recycle. These used machines go back out into the population where they can be of good use and they won’t sit in a factor (or a landfill) without a purpose.

These are just a few of the many reasons why investing in a used vending machine may be the right choice for your business. Not only do you get a high quality, factory remanufactured and certified piece of equipment, but you also get to add a well-stocked and properly executed vending machine to your business in the most cost effective way possible.

Vending Machines and Social Media for Making Purchases  

Companies of all types have long been looking for ways to use the marketing power of social media to their advantage. After all, sites like Facebook, Twitter, Instagram and more all come with active user bases in the hundreds of millions of people – who wouldn’t want to tap into that? In the 21st century, companies are using social media marketing techniques to do a whole lot more than just send out the occasional clever tweet. Many companies are leveraging the power of social media with the benefits of the common vending machine to create a situation so enticing that people everywhere can’t help but notice.

Free Promotions

One of the best recent examples of using social media vending machine equipment takes the form of a promotion executed by the Boston Red Sox. The Boston Red Sox rented a vending machine that was connected to the social media network Twitter. If a user was in the vicinity of the machine and tweeted using a specific hashtag, the machine would dispense certain products.

The real crux of the idea, however, was that a signed jersey from one of the Red Sox’s star players was inside the machine. One lucky Twitter user could use the right hashtag to win the jersey, creating a situation that fans came from all over to participate in.

Old Navy

old navy vending machine

Another example of a company putting vending machines to good use is Old Navy. Every year, Old Navy has a sale where they discount a huge number of different pairs of flip-flops to just $1. One year, Old Navy took the promotion to the next level with the involvement of 36 different social media powered vending machines in New York City and Los Angeles. If a customer came across the machine, all they had to do was log into Twitter from a tablet that was attached to the machine itself and answer a few questions in a survey.

Once the survey was completed, they could then specify their shoe size and take home a pair of flip-flops to call their own. One user also won a $5,000 vacation package, generating buzz for the campaign that was impossible to ignore.

These are just a few of the many ways that companies are using social media enabled vending machine units to their advantage. As you can see, vending machines are no longer just for selling snacks in between shifts at work or for picking up the occasional soft drink in between classes. They’re a full fledged marketing channel that can generate millions of dollars a year in revenue if utilized effectively.

A Tiny Grocery Store That Fits in a Vending Machine

tinygrocery

Vending machines have long been considered quick, cost efficient and effective at ways to get a few small items when you need them the most. If you’re thirsty or a bit hungry during the day, a vending machine is a great way to get a quick snack in between classes, or on a short break at work. However, what if you needed larger products in the same quick fashion? What if you were trying to pull the ingredients together for a full meal and still maintain a healthy diet at the same time? One Washington DC-based company is aiming to solve all of these issues and more by using the latest and greatest that vending machine technology has to offer.

scratchDC is a company that originally became known in the Washington DC area for its meal delivery services. Owned by Ryan Hansan, the scratchDC team has made a name for itself over the last several years by dropping off pre-measured ingredients to the homes of customers in the area – allowing them to quickly get together everything they need to have a gourmet meal without leaving their home. Now, scratchDC is taking those benefits to their logical next step by way of their TinyGrocery vending machines.

As its name suggests, the TinyGrocery vending machine is a way for scratchDC to quickly get both ready-to-eat meals and dinner meal kits out to customers in the most efficient way possible. As of June 2015, there are currently 10 TinyGrocery machines located throughout Washington, DC that allow users to purchase meal kits for breakfast, lunch and dinner at a moment’s notice. scratchDC has strategically placed these supermarket vending machines in apartment complexes, office buildings and even gyms – allowing customers to both go about their normal daily obligations and still enjoy the benefits that the company is offering at the same time.

These mini grocery store vending machine units have a built-in tablet computer that allows users to find out the price, allergens and even nutritional information for each item. All a user has to do is swipe his or her credit card to unlock the door after a purchase is made to gain access to the items they need.

One thing for sure – companies like scratchDC are pushing the envelope regarding what is expected from a traditional vending machine and exactly how you can take advantage of the format for the benefit of consumers everywhere. When you consider just how far vending machine technology has come in the last several years, it’s incredible to think about how advanced they will be five, ten or even fifteen years from now.

Keep Your Employees Happy, While Saving Money

A company that keeps its employees happy is more productive overall and can more effectively meet the demands of the marketplace.

While benefits and other significant perks are a main focus for most businesses, smaller areas, such as an employee break room that offers nutritious foods, can also be perceived as important.

Employees usually need a nice, convenient working environment in order to concentrate on work, and spend less energy on decisions that support their general well-being. This is the reason that parking and other basic needs are usually important features of a positive work culture.

In the case of an employee break room, having a positive environment that offers nice decor, ample seating, and a comfortable space for either sitting alone or gathering with a colleague or two over a beverage or a quick meal, is important.

A break between work that recharges energy, gives an employee social support and offers a source of pride is a great gift for your workforce that can establish trust, reduce employee sick days and turnover, and increase your bottom line.

Vending Machine

A vending machine in a company break room is a primary source for snacks and even meals for many employees. While foods are also often purchased elsewhere, the convenience of on-site vending snacks and meal-friendly foods frequently becomes a staple for those working hard and requiring nutritious support to bring them to the next meal. In some cases, selections in a vending machine can actually offer meal replacements, which is a great time save that need to remain on the company grounds between meals.

Your employees may be eagerly anticipating the next vending machine selections that you choose.

Selecting snacks that provide nutrition, such as yogurt, cheese, pita chips, and sugar-free or low-sugar beverages, such as Vitamin Water, can support a healthier culture and extend productivity. If you instead stock a vending machine with mostly sugary snacks and offer fewer healthy options, it could affect the attention span of employees, and even their health.

A vending machine is traditionally considered a source of junk food, but the image and available food options is changing. Stocking an employee break room drink vending machines with tea, water and seltzer water, and a snack vending machine with fruit, and savory healthy foods will help show that the company is supporting their well-being and is aware of the leading health trends.

Purchasing a vending machine for sale and its products through Vending.com, which has been manufacturing vending machines since 1931, will give you the necessary tools to deliver a superior break room environment to your prized employees. It is crucial to work with a trusted and reliable company that knows the industry. From a coffee vending machine to one that includes mostly food products, Vending.com has you covered.

Vending Wallet & Greenlite Mobile Payment System  

greenlite2If recent trends are to be believed, the concept of paying for goods and services in cash may be a thing of the past – at least as far as millennials are concerned. More and more young people are increasingly paying with Apple Pay and similar types of mobile payment systems that rely more on technology and less on good, old-fashioned currency.

What is Mobile Payment?

Mobile payment uses credit, debit card or bank account information tied to a user’s smartphone to allow them to use technology like near field communication to pay for goods and services at many stores. Apple Pay is perhaps the most famous mobile payment system currently in existence, which allows users to pay for items using their iPhone 6 or similar iOS 8-powered devices. It launched in October of 2014, though it has long since been joined by similar services from many leading providers.

Mobile Payment and Vending Machines

Mobile payment vending machines are gaining a great deal of traction. Vending machines are already designed to offer quick, convenient experiences. This experience has only been made even faster and more efficient thanks to the fact that users can pay for items in seconds using their smartphones, smart watches and similar types of devices. These types of situations also have the benefit of being safer and more secure than a vending machine with a credit card reader.

GreenLite

One example of a mobile payment vending option is the GreenLite Credit Card Reader by Vending.com. It’s a turn-key, cashless technology that is totally secure and offers management 24 hours a day, seven days a week. Built into GreenLite are a number of features that make it incredibly attractive to providers like machine sales tracking, integrated cash versus cashless reporting, alerts for the health and status of a particular machine and more.

In addition to making the vending experience more pleasing for consumers, it’s also making it easier for the vendors themselves to manage their machines and make sure that they’re performing to peak efficiency than ever before.

Keeping up with the breakneck pace of technology has long been seen as a cost of doing business in the modern world. Thanks to mobile payment technology and services like the GreenLite system from Vending.com, however, technology is actually encouraging the investment for vending machine operators and providers all over the world. In addition to turning vending machines into a more customer-centric experience, they also bring with them a host of benefits that would have been thought to be impossible just a few short years ago.

Would Your Purchase a Drink From an Alcohol Vending Machine?

Vending MachineTexas has a standing reputation for promoting and starting some of the biggest ideas in the nation. Texan ideals often have roots in business and encouraging the growth of society; however, a recent proposal to introduce alcohol vending machines, as told by Eleanor Dearman, is causing a controversy in the Lone Star State. The idea of a drink vending machine is not uncommon, but an alcohol vending machine sounds difficult to control. To fully grasp how this would work and affect Texans, you must understand how the vending machines would function and how concerns over it would be addressed.

The Alcohol Vending Machine Functionality

Currently, clubs and bars check photo IDs at the door or when purchasing alcoholic beverages. In many cases, patrons are given a bracelet, which identifies minors from those above the alcohol-consuming age of 21-years-old. An alcohol vending machine would function on the premise of these bracelets. Those of legal drinking age would be given a bracelet by facility staff, which would allow them to obtain drinks from the vending machine. This ensures underage minors do not obtain alcohol from the machine. Furthermore, the machine would limit the number of drinks a person may obtain. For example, two drinks of liquor, 30-ounces of beer, or 10-ounces of wine. However, alcohol vending machines face much more criticism.

Potential Problems With an Alcohol Vending Machine

Although the facility staff will be responsible for issuing the bands allowing access to the alcohol vending machine, the problem of bracelet changing becomes an issue. What is to stop someone from obtaining a bracelet, which he or she then passes along to a minor? Immediately, this sounds like it will prevent alcohol vending machines from ever being installed. However, something similar occurs every day in alcohol-providing entities on the planet. Someone of legal drinking age could purchase a drink and provide it to a minor.

Additionally, bartenders and servers are expressing concern over the introduction of alcohol vending machines. These staff members make the majority of their living through tips, which the alcohol vending machine would essentially eliminate. Although the vending machine could not provide all of the drinks for an evening, it would cut down on the number of drinks poured by staff. Businesses face another challenge with the introduction of vending machines.

Some drinks may contain on a combination of five or more ingredients, and the alcohol vending machines do not currently have this capacity to produce such mixed drinks. Mixed drinks are extremely popular among college students, and the lack of mixed drinks could adversely affect a business’s profits for a single night of use.

As society has grown more comfortable with the idea of vending machine use across many industries, the alcohol industry stands on the edge of a new frontier. Only time will tell how the public responds to alcohol vending machines, and they may be an instant hit for those wanting a simple drink quickly. Will ordering drinks be as simple as pushing a button each time you go out in the future?

There’s No Stopping The Social Vending Revolution by Retailers

Social media reaches into the homes, smartphones, tablets, and thoughts of every person daily. However, people do not usually equate social media with vending machines, yet that is exactly what is happening. Vending machine manufacturers have seen the uptick in use of social media as a vending machine campaign to expand their current market. The social vending industry requires users to perform a given task on social media in the hopes of winning a prize. Finding a vending machine for sale doesn’t quite describe how the masses have responded to the use of social media vending machine campaigns.

All-Star Prizes and the Cincinnati Reds

With baseball season officially in full swing, the Cincinnati Reds want to show appreciation to their fans, and a social media vending machine campaign was an excellent option. Users would line up at the vending machine, and the machine would generate a unique Twitter hashtag for @AllStarGame. The vending machine provider would then randomly select All-Star Prizes for different people using the corresponding unique hashtag.

Fans won a variety of prizes, which included autographed baseballs by players in the Hall of Fame, former All-Stars, and current Reds players. In fact, at least one person won tickets to the iconic All-Star Game in July 2015.

red

New Balance’s Free T-Shirt Promotion

Another social media vending machine is spitting out free t-shirts as a promotional product for a coming New Balance store.  However, some people were skeptical as to if the machine even had any t-shirts at all. Upon reading the Instagram post of one concerned follower, New Balance Philly advised people to try to get to the machine early since it is refilled every morning.

In addition to a free shirt, the Philly New Balance vending machine campaign promises to send out a gift card, valued between $10 and $500, to anyone who happens to score one of the free shirts. The shirts boast white lettering among a red background, and #LoveNBPhilly sends out the message of hitting up the vending machine.

new-balance

More businesses are looking to increase their profits, and the vast inter-connectedness of social media offers an excellent outlet for combining vending machines and social media. By promoting events, products or services, a vending machine manufacturer can enhance an organization’s image without expensive marketing campaigns. Candy bars and sodas won’t be the only things in a vending machine for sale anymore; the selections will be amazing prizes, free gifts, and opportunities for once-in-a-lifetime events.

The Healthiest Vending Machine, Ever


farmersfridgeMid-afternoon hunger pains? Mid-morning snack attack? Forgot your lunch? Imagine walking up to a vending machine during a quick work break, swiping your credit card, and getting a fresh salad for lunch.  For those seeking healthy vending machine options, the wait may be over. Chicago’s Farmer’s Fridge vending machine is hoping to make fresh food a reality throughout the Windy City.

Don’t think of Farmer’s Fridge vending machine as an ordinary snack vending machine. You won’t find any packaged snacks here. According to its website, it’s really a veggie and fresh salads vending machine. Founder Luke Sanders stresses the importance of freshness in his machine’s products.

Starting with salads and products that are made by hand each morning after the daily 5 AM delivery of vegetables and packaged in special glass jars, the salads are taken to Farmer’s Fridge vending machines where they will be offered for sale. At 6 PM each evening, the products at Farmer’s Fridge are discounted by $1.00. When the next day’s delivery arrives, employees remove unsold products from the previous day, stocking the machine entirely with new product. Unsold product from the fresh salad vending machines are donated to area homeless shelters.

These incredible products include a menu worthy of your favorite neighborhood eatery with salads, breakfast items, and protein pick me ups. For example,

  • Antioxidant Salad featuring mixed greens, goat cheese, mixed berries, almonds, carrot, sprouts and flaxseed with a balsamic vinaigrette
  • Detox Salad with organic kale, organic quinoa, sprouts, fennel, pineapple, blueberries, white beans and cider vinegar lemon dressing.
  • Greek Yogurt and Berries
  • Sliced apples with local honey and almond butter
  • Vegetable strips with hummus
  • Cauliflower Fried Rice with cauliflower, local peas, carrot, garlic and egg whites

Even the appearance of the Farmer’s Fridge vending machine is out of the ordinary. Saunders worked with a vending machine manufacturer to make his unique vision a reality. He envisioned a kiosk with sustainably sourced salads, environmentally responsible containers, and all at a reasonable cost. His machines are made from reclaimed wood, accepts all major credit cards, can email receipts, and features power consumption of less than $25 per month.

Saunders credits improvements in technology such as touch screens and less expensive credit card processing to his success. His company makes use of free technology like Google Docs to track recipes and inventory. Saunders also credits the city of Chicago for less expensive startup costs compared to other cities. For example the cost of the shared kitchen space his employees use daily to prepare product is about one-fifth of what it would be in New York City.

The ability to offer his products in an automated kiosk appealed to Saunders. While he estimates that his labor costs are very similar to those of a brick and mortar restaurants, the flexibility offered by a vending machine played a key factor in his decision. Given that vending machines are everywhere, having healthy options is a must for new players with ideas for a snack or drink vending machine.  Having expanded from three to 14 machines throughout Chicago in a single year, Saunders is proof that fresh sells.